The social media battle just heated up, as Twitter stated its opposition with Google’s “Search plus Your World” update. Following the release of the search engine giant’s update; the micro-blogging site has been vocal with its concern on how the change will be a major update to the search engine’s social network, while it will be a minimal move for them.

For the benefit of the many, Google’s Search plus Your World integrates Google+ content to its search engine results. However, it doesn’t pull Facebook and Twitter’s social graph.

Below is Twitter’s official statement, as released by its spokesman Matt Graves:

For years, people have relied on Google to deliver the most relevant results anytime they wanted to find something on the Internet. 

Often, they want to know more about world events and breaking news. Twitter has emerged as a vital source of this real-time information, with more than 100 million users sending 250 million Tweets every day on virtually every topic. As we’ve seen time and time again, news breaks first on Twitter; as a result, Twitter accounts and Tweets are often the most relevant results.

We’re concerned that as a result of Google’s changes, finding this information will be much harder for everyone. We think that’s bad for people, publishers, news organizations and Twitter users.

Google’s Response

Google used to include tweets on its search results whenever people look for timely topics. However, it is not the case anymore. With Twitter’s concern that their content will be less accessible to the search engine giant’s result page, Google posted a response via Google+:

We are a bit surprised by Twitter’s comments about Search plus Your World, because they chose not to renew their agreement with us last summer, and since then we have observed their rel=nofollow instructions.

Google Fellow Amit Singhal, who posted the Search plus Your World news on Google’s official blog, also shared:

Facebook, Twitter and other services, basically, their terms of service don’t allow us to crawl them deeply and store things. Google+ is the only [network] that provides such a persistent service. Of course, going forward, if others were willing to change, we’d look at designing things to see how it would work.

Whether this social networking battle will calm down in time remains to be seen. Nevertheless, it will continuously flare up if they will refuse to work together to make other social graphs more accessible for search engine result pages.