[Nissan](http://www.nissan.co.uk/) recently released a commercial for their 4×4 vehicles in Europe, but unlike most car commercials they did not waste time talking about how cool their vehicles are or all their great features they have. Instead they created a creative commercial that represented Nissan’s “natural” 4×4 ability.

So how much buzz did it create?
* It got on the [digg homepage](http://digg.com/television/Amazing_Nissan_4_4s_Naturally_capable_video).
* Over [10 bloggers](http://www.technorati.com/search/www.youtube.com%2Fwatch%3Fv%3Dx2qsVSABhMU) wrote about the Nissan ad within a couple hours of being on the digg homepage. (not bad for a Saturday)
* Over [12,000 people](http://www.youtube.com/watch?v=x2qsVSABhMU) watched the ad and 102 favorited it.
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