How to Do Local Marketing on Facebook
Aimee is the local marketer blogging for the free directory of company profiles in Michigan.
If you use Facebook to connect with friends, co-workers and acquaintances then you’re aware that the world’s most popular social platform does a very good job of making staying in touch a simple task. You e…
PPC: What You Need to Know
Other than search engine optimization and social media marketing, pay-per-click is one of the prominent methods in Internet marketing. It’s a paid online advertising model, where advertisers pay only when their ad is clicked. Search engines, blogs, websites, email and social media sites host PPC a…
Searching Link Building Targets through Social Media
With various social media sites becoming popular these days, it’s a no-brainer that link builders are using this platform to search for their link building targets. It’s easier to exchange links with the people you meet through social network, because they are more receptive to a link request.
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The First Step of Social Media Marketing
Most social media marketing “guru” would tell you this:
“Social media marketing is new but a great strategy to successfully promote your brand. It’s free, easy to set up and only takes a few weeks to see results. So give social media marketing a try now!”
What most marketers didn’t kno…
Build Better Timeline Stories with Facebook’s Gowalla API
After Facebook’s acquisition of Gowalla last December 2011, former CEO Josh William revealed that they’re working on a project that will utilize both social networks. According to him, there’s an upcoming application programming interface that will allow users to create a more detailed Timelin…
Microsoft adCenter Announces Ads Location Extensions
Microsoft’s Senior Program Manager Shamit Patel posted in an official blog that Location Extensions is now available in adCenter. The new ads feature enables local business advertisers in Bing and Yahoo! to display their contact details on the search engine results. Contact information such as pho…
Link Building – The Past Present and Future of what is considered the mainstay of Internet Marketing
I started my Internet Marketing career as an SEO trainee quite some years ago, it was the time when e-commerce was a fairly new concept, and businesses were starting to fathom the power of Internet. It was only a matter of time that webmasters realized, that getting on the top of results in popular …
Getting Past the Social PR Nightmare
There are times when a social media campaign can go wild, damaging your online reputation. It can be due to miscommunication, bad decisions or just your message ending up with the wrong crowd. Although you’re able to work it around, traces of the mishap will be forever present on the Internet.
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Bing Announces the “Search Quality Insights”
In order for people to understand more of Bing, Corporate Vice President of Bing Product Development Dr. Harry Shum announced the “Search Quality Insights” series. Similar to Google’s “Search Quality Highlights” that was released last December 2011, the Search Quality Insights will provide…
Cross-platform Local Search, Now Available on Google
Before, using Google to search for information about a particular place is done through the computer. Now, you can do your local search while on the go! With just a single tap on your Android or iPhone device, the details about a location you want to visit will be available under the search engine g…