The Power of Kids
Gerber, Huggies, and Cheerios are all popular brands with 1 thing in common. They use cute little kids in their commercials. Many people take the impact of children in advertising for granted but cute kids are very memorable which is why they are used in TV commercials. If you want to create a memorable advertising campaign you might want to think about using some cute kids.
**RSS Subscribers: If you cannot see the video, please click here to watch it.
Trackbacks (1)
- iShopr Blog, October 30, 2006
“Missing Video revisited” — Last week I complained about missing video’s in RSS Feeds. Pronet Advertising implemented a cool solution in this post. Nice One. ...
Reader Comments (3)
- esotericsean, October 29, 2006
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haha, that was a funny commercial. kids are a pretty good way to hook people.
- Lee M, October 30, 2006
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The brands mentioned are centered around children therefore using them helps to increase product awareness.
- David Smit, October 30, 2006
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Companies are clever to use Youtube to show ads they probably can't on regular TV.
I also liked "**RSS Subscribers: If you cannot see the video" Here I ranted about that: http://www.ishopr.com/blog/?p=26