Twitter’s Manager for News and Journalism Erica Anderson announced last Saturday that the micro-blogging site will launch an array of new tools in the coming months. During the social media weekend in Columbia University in New York, she commented that the analytical tools will help publishers track the reach of their tweets. Although the exact [...]
Archive for the ‘Twitter’ Category
McDonald’s makes Another Hashtag Campaign on Twitter
After the #McDStories fiasco last Wedensday, McDonald’s released another hashtag campaign on Twitter. Called the #littlethings, the fast food giant introduced the new campaign at 11:42 EST with the following tweet: “No line at the bank, a large tax refund, & those extra fries at the bottom of the bag. What are some #LittleThings that [...]
Getting Started with Twitter Marketing
With Twitter, businesses can easily share information, do market research and engage with people who are interested in their brand. Although it lacks certain appealing features as compared to other social networking sites, its benefits for your business make it a practical tool for online marketing. That’s why there’s no need to argue why brands [...]
Twitter: Not Happy with Google’s “Search plus Your World”
The social media battle just heated up, as Twitter stated its opposition with Google’s “Search plus Your World” update. Following the release of the search engine giant’s update; the micro-blogging site has been vocal with its concern on how the change will be a major update to the search engine’s social network, while it will [...]
Vizify Raises $1.2 Million in Seed Funding
Social profile aggregator website, Vizify, announced last January 3 that it raised $1.2 million in seed funding. Other than being a TechStars and Portland Seed Fund alum, the new website was able to collect a sizeable amount of investment from various entrepreneurs and investors, which includes Matt Shobe of FeedBurner, Bill McAleer of Voyager Capital, [...]
Making Use of the Easier and Streamlined Twitter Navigation
Twitter recently overhauled its interface for the benefit of its users. However, the micro-blogging site didn’t feed the social network with new features. Twitter’s Head of Application Programming Interface Ryan Sarver explained that, “In a world where Facebook and Google are competing on features, Twitter wants to focus on being simple.” Even if there were [...]
Twitter Engages More Users with its New Look
Twitter released it latest redesign last December 8, Thursday, to engage more users and advertisers to the micro-blogging site. The home page now focuses on the “#” and “@” symbols to help users understand how the website works. Other than the look and feel, Twitter now also provides relevant news and entertainment feeds for a [...]
Promoting Your Business via Twitter
Other than being a micro-blogging site, Twitter has proved itself to be an effective Internet marketing tool. However, some businesses commit mistakes by using this micro-blogging site as a mere promotional device. In order for your Twitter marketing efforts to pay off, you have to be smart in building your follower base. If you want [...]
Google Realtime Search Put on Freeze
Since 2009, Google has provided a specialized search for real-time data – updates from social sites, and most prominently Twitter, that were available within seconds of going live on the web. Twitter’s deal with Google is up, however, and the companies have not yet arranged for a continuation of the partnership that allowed for the [...]
Eric Schmidt Discusses Google+ and Social Partnerships
There’s been more than a little buzz about Google+, the Google social network that’s currently in early testing phases and which (according to insider sources) is likely to be publicly released by the end of the summer. While much of the discussion on the topic has been positive, there are more than a few skeptics. [...]
