A spokesperson confirmed that Facebook is testing a way for users to promote their post for a certain amount. The test is limited to a small number of users, and it features a “highlight” button next to Like and comment on the user’s post. More About Highlighted Posts By clicking the button, users will be [...]
Archive for the ‘Social Networking’ Category
Social Media Boost in Medicine: Threats and Reality
Like the members of nearly every other niche in 2012, those in the medical profession, including doctors, are increasingly turning to social media and blogging for both personal and professional use. While that may seem an innocuous thing to some, its very core has seen the creation of a deep and divisive debate in the [...]
Foursquare Adds “Check-in History” Feature
Last May 4, location-based social media network Foursquare added its latest feature, the Check-in History. This will enable users to review their whole check-in history, including images, tips and who else was there. On the other hand, this will allow the company to further position themselves as a formal local search engine. How the History [...]
Using Twitter to Promote Your Brand
Aside from being a micro-blogging site, Twitter has proved itself to be an effective online marketing tool. However, some businesses make the mistake of using it as a mere promotional device. If you want to benefit from your Twitter marketing efforts, you have to be smart in building your follower base. Establish Your Profile When [...]
Common Mistakes to Avoid in Facebook Marketing
Facebook is one of the largest platforms that businesses use when it comes to social media marketing. However, there are companies who still struggle to master its basics. In having an effective Facebook marketing campaign, it’s important that you know the common mistakes to avoid. Failure to Explore the Social Network Facebook has lots of [...]
Facebook Tests New “Share” Icon
A number of Facebook users are seeing a new icon on News Feed items which link to sites that share Timeline activity. It has a color indicator that tells whether clicking the link will post a user’s action on their Timeline. Meet the New “Share” Icon Users noticed that a small icon appears next to [...]
6 Ways Social Media Can Enhance Higher Education
Social media: some of us embrace it closely as an aid in daily life while others among us shun it as a wasteful distraction, polarizing this aspect of modern technology among both the teachers and the students involved in higher education. No matter your personal position on the issue, one thing we can all agree [...]
What You Need to Know about Social Media Marketing
Most online marketers think that social media marketing is new, free and only takes days to set up and deliver results. What most of them didn’t know is that the concept of social media marketing has been present since time immemorial. Moreover, it takes time, costs money and requires hard work. Breaking the Misconceptions Brands [...]
Google+ Gets Interactive Navigation, Timeline-like Profiles and More
Google+ users are in for some big changes, as the search engine giant’s Senior Vice President Vic Gundotra announced a simpler and sleeker version of its social network. The redesigned media page features larger images and videos, customizable navigation and more. The new design fits well with Google’s streamlined look, helping users to draw more [...]
Yelp Adds Two New Filters on its Yelpy Insights
In the battle of content and reviews from local search, Foursquare is definitely making an interesting move here. However, Yelp will not leave the battle arena without a fight. The online urban city guide announced last Wednesday its “Yelpy Insight” feature, which also introduces two new filters that will make it easier for users to [...]
