Last May 4, the Microsoft and Yahoo! Search Alliance announced that the adCenter migration from Yahoo! Search Marketing for advertisers in United Kingdom, Ireland and France is now complete. The migration started last February following the previous move of all Yahoo algorithmic search results to Bing. Mark Richardson, Microsoft’s group sales manager in UK, stated: [...]
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Creating a Domain Name that Works for Your Business
If you’re serious about establishing an online presence for your business, you should start with grabbing a great domain name. Having a domain that will help your brand stand out will make it easy for your target market to remember you. This can result to an increased chance of generating more leads and revenue for [...]
Foursquare Adds “Check-in History” Feature
Last May 4, location-based social media network Foursquare added its latest feature, the Check-in History. This will enable users to review their whole check-in history, including images, tips and who else was there. On the other hand, this will allow the company to further position themselves as a formal local search engine. How the History [...]
What You Need to About Internet Marketing
Promoting your business online is not easy as it seems. It requires that you research who your target audience is, how you can make your website search engine-friendly, and how you can make your content look professional to your audience. Know Your Target Market Internet marketing is all about promoting your business to your target [...]
Using Twitter to Promote Your Brand
Aside from being a micro-blogging site, Twitter has proved itself to be an effective online marketing tool. However, some businesses make the mistake of using it as a mere promotional device. If you want to benefit from your Twitter marketing efforts, you have to be smart in building your follower base. Establish Your Profile When [...]
Common Mistakes to Avoid in Facebook Marketing
Facebook is one of the largest platforms that businesses use when it comes to social media marketing. However, there are companies who still struggle to master its basics. In having an effective Facebook marketing campaign, it’s important that you know the common mistakes to avoid. Failure to Explore the Social Network Facebook has lots of [...]
Using SEO in Mobile Internet Marketing
Last year, Morgan Stanley’s Managing Director Mary Meeker projected that mobile Internet users will likely to exceed desktop users by 2015. That being said, a great shift on how people search for your product is feasible to occur. In line with this is the fact that this could affect your search engine optimization strategies. That’s [...]
Generating Blog Traffic from Forum
While they are underrated, forums are a brilliant way to promote your blog. Since it is a community of like-minded people, you have to leverage yourself and your content in the proper way. If you do not do this, you will be banned from the website, and this will be one less platform for your [...]
Boosting Your Website’s Online Traffic
Increasing your website’s traffic has little to do with luck or chance. It actually depends on the search engine optimization strategies that you apply to your website and the “social signals” that come with it. Conduct Proper Keyword Research The first thing that you should do if you want to optimize your website is keyword [...]
Online Marketing Services You Have to Know
Because millions of people are using the Internet, businesses are taking advantage of all that online marketing services could offer. However, Internet marketing is not just Google Ads and Facebook Likes. It is actually a brand’s way to reach its target market. Search Engine Optimization Typing a keyword on Google’s search box produces two types [...]
