Pronet Advertising

Archive for April, 2007

vFlyer And The Mobile Marketplace

As mobile devices become more and more extensive and as surfing the internet on these devices approaches the ease of use of the PC, the cell phone (whether it be a Blackberry, an iPhone, or a Windows Mobile Smartphone) will take a central place in the users’ hands between a desktop and a laptop. And as the mobile internet user base grows, so does the mobile marketplace.

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What Social Media Did for USA Today

When USA Today first embraced and integrated social media functionality into the online news site, not everyone was sure it would work. Well, Jupiter Research points out today that all the naysayers have been emphatically been proven wrong.

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Ask.com Asks, How Much Do You Value Transparency, Customization?

Ask.com announced their version of an online contextual advertising product today, which is essentially a direct competitor to Google AdSense. What sets Ask’s program apart from others, and is it worth taking a look at?

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Meshly Mashes Twitter and Digg

Meshly is another platform for publishing quick posts to your ‘space’ via instant messages. The service is based on a very easy three-step approach that ultimately combines features from both Twitter and socially driven sites like Digg.

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Increase Engagement in One Easy Step

Perhaps the hardest part of blogging is being able to engage your audience and get them to participate in the conversation. Being able to build a relationship with every new visitor that comes to your blog is an important step in getting your audience to take part in your discussions, and it has never been easier.

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Your 69 Minutes of Fame on Digg

NewScientist had a great article yesterday about the lifespan of a story on Digg. After a very comprehensive study (they looked at the 29,864 most popular stories during 2006), the researchers concluded that the average sustained surge in popularity that a story receives after hitting Digg’s front page lasts a mere 1 hour and 9 minutes. After this point, the users of Digg have likely found something else newly promoted to the front page to occupy their interests and your story is shuffled off of the front page.

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Newsvine 2.0 – Evergreen

Newsvine launched its first major update today since the site’s launch a little over a year ago. Join us for a first look at the new features.

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The Big Orange Button

There is a reason why you see a big orange button that reads Subscribe to RSS every time you visit our site. RSS, or Really Simply Syndication, is the easiest and most time efficient way to consume web-based content. Look at the following video to learn why you should use RSS and how to use it.

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Spoken Word Versus Written Word

People often underestimate how much is actually lost when spoken word appears in print. A statement can be interpreted several different ways depending on your intonation when you speak and where you put the emphasis but this is often not apparent when your statement appears in print.

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Engine Ready – Google Analytics Alternative

Last year I wrote a guide to web analytics that discussed various types of tracking solutions such as [Google Analytics](http://www.google.com/analytics/) which has caused many people to ask me about solutions other than Google. I personally am a big fan of Google Analytics, but if you don’t want to use them for some reason or are looking for more advanced reporting, Engine Ready is a great solution at a cheap price. Here is why I like it:

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