Pronet Advertising

Archive for July, 2006

Google AdSense in desktop software

A new software company, Spiceworks, is aiming to bring Google Adsense ads to your desktop. The startup is launching free software that will monitor the networks of small to medium sized businesses; they plan to make revenue from displaying Google ads on your desktop.

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A collection of strange links on Google.com

Although Google is a search engine, they are also a website. They, themselves, have millions of pages indexed, some are to services they provide and others are to random things on Google.

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Memorable advertising

Showing how a product can be used is very important in advertising. You can have a great ad, but if people do not understand how they can use the product then your campaign will fail.

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Catchup – 7/21/06

Part of the launch of the new Yahoo homepage, Yahoo has added some features to Yahoo Finance. Those features include new tools to manage charts, an improved “investors chat room” and financial video news.

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Honda, advertising with personality

There are many different personality types out there, some of them we hate and others we love. When you are selling a product or service, personality is important because if they like you they are more likely to buy your product or service.

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Discover more with YouTube’s new feature

Because of YouTube’s popularity more and more companies are starting to use it as a marketing medium. And with the daily video submissions growing, it is getting harder to promote your video and get it popular.

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Google, helping you download movies

Have you ever seen or heard people talking about downloading movies off the Internet? It may seem like a complicated thing to do, but because Google has millions of pages in their index it is now easy to find and download movies.

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Dell, riding the blogosphere roller coaster

Dell’s new blog, one2one, has been on quite a roller coaster ride since its initial launch a couple weeks ago. They were slammed to begin with, mainly because the blog started out as an advertising tool instead of a place for Dell to communicate with (not at) customers.

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How do you HP?

Celebrities have a huge psychological effect on people which is why they can affect decisions. For this reason companies have been using celebrities in their commercials for years.

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HomeDepot.com to offer ad space

Honestly, I’m not quite sure what to make of the news that Homedepot.com is going to offer ad space on their website. I can’t figure out if this is a smart move or completely lame. On one hand it seems just flat out ridiculous to drive traffic away from a retail site. On the other hand I can see this as a benefit for Home Depot’s customers.

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